Job Id - MG01124IS0004
About the Position
We are seeking SEO Executive to join our growing team at our office in Indore. The ideal candidate will have a strong understanding of search engine optimization practices, a passion for staying updated on industry trends, and the ability to implement effective SEO strategies. As an SEO Executive, you will be responsible for optimizing our online content, improving search rankings, and contributing to the overall success of our digital marketing initiatives.
1. Keyword Research and Analysis
- Conduct comprehensive keyword research to identify opportunities for improved organic search visibility.
- Analyze competitor websites and industry trends to identify strategic keywords.
2. On-Page Optimization
- Optimize website content, meta tags, and other on-page elements to align with targeted keywords.
- Collaborate with content creators to ensure SEO-friendly content creation.
3. Off-Page Optimization
- Implement off-page optimization strategies, including link building and influencer outreach.
- Build and manage relationships with external partners to secure high-quality backlinks
4. Technical SEO
- Assist in conducting technical SEO audits to identify and address issues affecting website performance.
- Collaborate with the development team to implement technical SEO recommendations.
5. Reporting and Analysis
- Utilize SEO tools and analytics platforms to monitor and report on website performance.
- Generate regular reports with key metrics, insights, and recommendations for improvement.
6. Content Marketing Collaboration
- Collaborate with the content marketing team to align content strategies with SEO goals.
- Ensure that content is optimized for search engines and meets SEO best practices.
7. Stay Updated on SEO Trends
- Stay informed about the latest trends, algorithm updates, and best practices in SEO.
- Propose and implement innovative strategies based on industry changes.
Desired Candidate Profile
- Master’s degree in Marketing, Communications, or a related field.
- Proven 4+ years experience as an SEO Executive or similar role.
- Solid understanding of SEO principles, techniques, and best practices.
- Familiarity with SEO tools such as Google Analytics, SEMrush, Moz, or similar platforms.
- Basic knowledge of HTML, CSS, and website development.
- Strong analytical and problem-solving skills, with a keen eye for detail.
- Excellent communication skills, both written and verbal.
- Ability to work collaboratively in a team and with cross-functional departments.